From February 21st to 23rd, 2023, Regeneration Canada and its partners will be hosting Steve Groff for a Quebec tour of educational events on cover crops. On February 21 in Saint-Hyacinthe and online, Steve will take part in a private day of lectures for those participating in the Quebec Regenerative Dairy Farm Pilot Project. He will then be a speaker at two events on February 22: first in Saint-Liguori (Lanaudière) for a Journée Grandes Cultures, then in Trois-Rivières (Mauricie) for an event in the PAD series of Journées INPACQ. Finally, Steve will go more in depth on February 23rd in Drummondville and online in a master class where his lecture will be complemented by collaborative design thinking workshops.


Steve Groff is the CEO of Cedar Meadow Farm and the author of “The Future Proof Farm: Changing Mindsets in a Changing World”. As a farmer, researcher, agricultural consultant and international speaker, Steve specializes in the use of cover crops, no-till farming and regenerative farming methods. He designed the first cover crop roller-crimper in North America, developed the Tillage Radish cover crop, launched the first company in the world to exclusively sell cover crop seed, and was the first commercial vegetable grower to transplant tomatoes without tillage.




Brought to you by:

This project is funded by the Ministère de l’Agriculture, des Pêcheries et de l’Alimentation du Québec under component 2 of the Prime-Vert program.


National media contacts Regional media contacts

Nadine Bachand
Senior Analyst, Agriculture and Food – Équiterre
514 213-3287

Dominic Brochu
Agri-environmental Officer – UPA Lanaudière
450 753-7486, #238

Sara Maranda-Gauvin
Operations Manager – Regeneration Canada
514 813-7785

Karine Velasco-Champagne
Communications Officer – MAPAQ Mauricie
819 371-6761, #4622

Odette Ménard
Soil and Water Conservation Advisor, Montérégie Regional Office – MAPAQ
450 230-4112

Jean-François Ridel
President – Club Action Billon
450 210-0907


We would like to thank our interpreters for this tour, thanks to whom we are able to offer simultaneous translation: Peter Feldstein, Maya Robitaille-Lopez and Adrian Adams.



• Quebec’s Regenerative Dairy Farm Pilot Project – A Multi-Stakeholder Initiative
    Margot Conover, Associate Director of the Global Impact Team at General Mills
    Jim Eckberg, Senior Scientist, Agriculture and Food Solutions Team at General Mills

    Jacques Nault, Co-founder and Vice President of Agrology at Logiag
    Antonious Petro, Executive Director at Regeneration Canada

• Nutrient Balance Assessment as a Tool for Reducing GHG Emissions on the Farm
    Guy Forand, Agronomist at Logiag

• Steve Groff’s lecture: Maximizing the Potential of Cover Crops

• A Holistic Approach to Dairy Production
    Kornel Schneider, Owner of Ferme Rêveuse

• Networking

Simultaneous interpretation from English to French and vice-versa will be offered for the day’s events.


This conference is a private event for farms that are part of the pilot group of the Quebec Regenerative Dairy Farm Project. If you are a producer, professional or consultant on a dairy farm and you would like to attend the event, please contact us by email to express your interest.

Organizers and partners: Regeneration Canada, Logiag and General Mills

Media contact: Sara Maranda-Gauvin, Operations Manager – Regeneration Canada: – 514 813 7785


• Presentation of the Sol Couvert en Hiver project
    Dominic Brochu, Agronomist at the Fédération de l’UPA de Lanaudière

• Conference by Steve Groff: The role of cover crops in improving soil health
    (in English, with simultaneous French interpretation offered)

• Afternoon of agronomic discussions and producer panels on cover crops:

• Intercropping in corn

• Catch crops after cereal harvest

• The case of soybeans

• Trans-Till as a tillage tool




Organizers and partners: Fédération de l’UPA de Lanaudière, Les Producteurs de Grains de Lanaudière, MAPAQ Montréal-Laval-Lanaudière, Équiterre and Regeneration Canada

Media contact: Dominic Brochu, Agri-environmental Officer – UPA Lanaudière: – 450 753-7486, #238


• Presentation: Rolled rye in field crops and vegetable rotations
    Clovis Courchesne, D.C. Courchesne SENC and Michel Thibodeau, Ferme Germanie inc.

• Steve Groff’s lecture: Cover crops to prepare your farm for the future
    (in English, with on-site French interpretation provided)

• Discussion and snacks




An application for accreditation is underway with the Ordre des agronomes du Québec to have this activity recognized as continuing education.

Organizers and partners: Le Ministère de l’Agriculture, des Pêcheries et de l’Alimentation (MAPAQ)Entreprendre MRC Bécancour, Réseau Agriconseils MauricieÉquiterre and Régénération Canada

Media contact: Karine Velasco-Champagne, Communications Officer – MAPAQ Mauricie: – 819 371-6761, #4622


• Steve Groff will present crop rotation models and cost-effective cropping designs to maximize the potential of green manures and living soils.

• In the workshop, we will collaborate to adapt, innovate and plan crop rotations with cover crops to create cost-effective designs that maximize plant and soil life potential.

• Steve Groff will answer our questions to enhance our exchanges on our agronomic journeys in the Quebec agricultural space.

Simultaneous interpretation from English to French will be offered for the day’s events.




Organizers and partners: Action Billon, Équiterre and Régénération Canada

Media contact: Jean-François Ridel, President – Club Action Billon: – 450 210-0907